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Corporate Giving Guide: Employee Fundraising & Crowdfunding

Publication Date: 
November, 2015
Source(s): 
America’s Charities

Crowdfunding is a form of peer-to-peer (P2P) fundraising.  If you have ever participated in an event like Relay for Life where individual fundraising is combined with team fundraising, you have participated in a crowdfunding event.  What if your company could apply the concept of crowdfunding to its employee giving program for #GivingTuesday or another holiday giving campaign?

This guide is designed to educate you about crowdfunding, offer best practices and advice, and provide a measurable roadmap to help you effortlessly create and implement a crowdfunding campaign for your company’s employees to participate in for #GivingTuesday or your other holiday giving campaigns.

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